Top tips for productive writing
What is copywriting? Copywriting is anything written to use in your marketing, from writing adverts to be displayed online, to writing Tweets, to describing products or services on your website....
Why is SEO critical for manufacturing companies?
There are many hundreds of thousands of companies on the internet manufacturing all kinds of products, all vying for prominence in search results within every niche imaginable. From hyper-niche...
Content creation for niche businesses: Think you have nothing to say? Think again!
When thinking about the most effective ways to increase the visibility of businesses on the internet, we often see the phrase ‘content is king.’ Google wants to deliver useful content to people...
Content Marketing for SEO: Why Quality Matters More Than Ever
Content is still king as far as Google is concerned. So if you want to get your website to the top of results pages and drive more traffic to your website your focus should be on creating the best...
Web design for manufacturers: where to start in 2017
Web design has evolved drastically in recent years. Where once attractive and easy to use websites were exclusive to only the highest end companies, internet users now expect a quality experience...
Health and fitness branding trends 2017
The fitness industry is growing faster than ever before. We think this is a good thing. More fitness, training, nutrition and health businesses are becoming mainstream and more accessible than ever....
How do I get more visitors to my website?
If you’ve launched a new website, or simply never had much traffic, you may be wondering how to get more people to visit it. There a several avenues you can go down here, but first of all it’s...
A beginners guide to Facebook advertising
Facebook ads are one of the most sophisticated advertising tools available to businesses. The ads can be used to do loads of different things; increase video views, get people to install apps,...
How to spot spammy SEO claims
Ever had a message through your website offering amazing SEO? Maybe it's someone who's found a million and one problems with your website, or someone who can guarantee they will get your website...
Should I start PPC Marketing?
Pay per click advertising is easier than ever Platforms like Google and Facebook may be known to most people for their incredibly useful free service,, but they only exist to make money from...
Top tips for local SEO
If you run or have worked for a company that provides services or products within a local area you’ve hopefully spent some time considering how customers might find you. When people are looking to...
Small business marketing checklist 2017
There are more ways than ever to market a business, but there’s no point getting carried away until the basics are in place. Here are some of the fundamentals to look into, before you get too...
Logo design: 3 reasons you need to refresh your branding
When was the last time you took a step back and had a proper look at your logo? For many businesses, it becomes part of the furniture, or at least, it should be a part of the stationary. For that...
Fitness Marketing Trends of 2017 (so far…)
As fitness obsessives and marketing professionals, we get to see a lot of both sides of the broader health and fitness industry. We're very happy to see that this is a sector that's growing faster...
Branding for web design: do I need it?
"I'm building a new website. Do I need to update my branding too?" Answer: Probably When we start putting together a plan to build a new website for a client, an often overlooked part of the project...
Web design: what is bounce rate?
When we’re putting together a new website for a client, or looking into where we can make improvements, one of the stats we look at is bounce rate. This is simply the proportion of visitors who...
Marketing trends of 2017: what startups are doing that you need to do too
Small, high tech start ups are all about growing as fast as possible. That's why their marketing has to be a step ahead of the curve. The world of startups is a bizarre one. We’re talking about the...
6 Top marketing trends for 2017
Stick with us here. These up and coming “trends” may not be new to you, but they're still worth a look. Apparently internet marketing has been a thing for a while. We’re not saying you have to...
SEO News: Essential lessons small businesses must learn from big newspapers
Online newspapers are on the cutting edge of SEO. Here are the things you need to do too. In an age where newspapers are making less and less money from selling printed news, they are having to find...
8 things you need before you start your new website
Building a website is just like building a house. Sure, you could turn up with a ton of bricks, get stuck in with a shovel and hope for the best, but you should probably think things through a bit...
The surprising symmetry of marketing and personal training
As we've started working with more personal trainers and fitness brands, an amusing pattern has started to reveal itself. I'm a somewhat keen fitness enthusiast, so it's not difficult to see the...
Do I Need a Responsive Website?
What is a responsive website? A Responsive website is one that changes layout for different shapes and sizes of screens. It’s a website that looks good and is easy to use on desktop computers,...
9 Types of Marketing You Can Use to Coach Your Fitness Clients
There’s no better way to convince your customers that you really do know what you’re on about, than helping coach them towards their goals. In practice, 'inbound marketing' can be a great way to do...
Why coffee shops and roasters need to worry less about design and do marketing that works!
Sublime design is intertwined with the third wave coffee movement. This is a great thing. In my opinion, having an appreciation of aesthetics enhances the whole experience, it’s part of what makes...
