Local SEO

Tips, Advice & News

Why is my business appearing below my competitors?

As part of your local SEO plan, we carry out a thorough analysis of your online competitors within your local market. Depending on the scale and competition for your market sector; the analysis will include: A comprehensive SEO analysis of local competitors; what they...

How does getting online reviews help or hinder local SEO?

Online reviews are a great way of boosting your local SEO. Reviews on Google Places profiles, Bing local business listings and some key online directories that have review features can be collected and aggregated from across the web. Google collects this data then...

What is off page SEO?

Off page SEO involves generating interest elsewhere on the web to attract traffic back to your website. Creating links that point back to your home page and product/service pages (we call this deep linking), serves the obvious purpose of increasing visitors onto your...

What is on page SEO?

On page SEO refers to optimisation of the content and coding of individual website pages to maximise the effects of all other search engine marketing efforts. On-page SEO can involve the following techniques: Adding metadata based on extensive keyword research Editing...

How do I know whether I need local or national SEO?

Whether you need local or national SEO depends on the type of business you have. Local SEO services are ideal for getting more customers into a venue, for example a bar or restaurant, or for being found by customers when providing a service in a single town or city,...

What’s the difference between local and national SEO?

There are a lot of different components involved in SEO. Local SEO generally involves a greater focus on accurate local listings in search engines, analysing the strengths and weakness of local competition and optimising your web presence for best performance against...
Which business directories should I pay to upgrade?

Which business directories should I pay to upgrade?

This is a tough one, as they all offer different priced packages, for different locations of the UK and also for different business categories. And as you may already know – they have some very persistent salespeople to say the least!Offers really need to be...

How does SEO work? How do Google choose the results?

How to appear in Search Engine Results Pages (SERPS) Search results from Google and others are compiled by computer algorithms designed to provide the user with relevant and useful results based on the ‘search terms’, or keywords, they have entered. What...