Our experienced PPC managers identify any weak links in the chain, be it Click Through Rate, Cost Per Click or other areas. Then they put in place the changes to make it work better. As we collect more and more data, and carry out ongoing split testing, we can continue to make lots of small improvements that add up to big savings.
Written by Luke
Generally a bit over enthusiastic about everything, I'm gonna get stuck in and work out what's going on whatever the situation. There's nothing quite like a little analytical investigation followed by philosophical discourse to inspire creativity. I also lift heavy things and ride my bike in a circle very quickly for relaxation.