e-commerce website design
E-Commerce Website DesignFrom showcasing your products in the best light to optimising the checkout process for higher conversions, our designs focus on functionality, aesthetics, and results. Whether you’re launching a new store or upgrading an existing one, we’ll help you build an online shop that stands out and grows your business.

Our Clients
Over the last decade we’ve worked with a wide variety of clients from all of the following areas
High Volume E-commerce stores
Attract new customers, build a loyal community, and increase sales by creating brand awareness through a great website, promotions, and reactive support.
Boutique Shops
Whatever you’re selling we can build, maintain and scale your dream e-commerce platform. With design and development on tap we can help you realise your ambitions.
Why Choose us?
Your online store is the backbone of your business, and we ensure it is built to thrive in a competitive digital landscape. Here’s why businesses trust us for their e-commerce website design:
Custom Designs
Stand out from the competition with a bespoke e-commerce site that reflects your brand’s identity and values.
Mobile-Responsive
More than half of online shopping happens on mobile devices, so we design sites that work flawlessly across all screen sizes.
User-Friendly Management
You shouldn’t need a degree in web development to run your online store. Our intuitive admin panel makes it easy to update products, track orders, and manage inventory.
SEO-Optimised
We build websites with search engine best practices in mind, ensuring higher rankings and increased organic traffic that leads to more sales.
Fast and Secure
A slow or insecure website can drive customers away. We implement cutting-edge technologies to ensure fast load times and robust security.
Conversion-Focused
From persuasive layouts to seamless checkout processes, we optimise every aspect to turn visitors into paying customers.
Why work with us?
Tried & tested team working with vast inventories
We are dedicated to creating sleek, high-performing online stores that drive sales and provide an exceptional shopping experience. We craft tailored eCommerce solutions with intuitive navigation, mobile-friendly designs, and secure payment integrations to ensure your customers can browse and shop with ease.
With the detailed specification agreed upon, development will take place on a secure and restricted staging site to ensure none of the works affect the live site. We test in house on a range of devices and your team is welcome to test and feedback in preparation for updating the live site with the new code. Once everything is signed off and ready to go, we can help push the update to your live eCommerce site or simply zip and send the files to your webteam to upload.
Pricing Packages
Your online store is the backbone of your business, and we ensure it is built to thrive in a competitive digital landscape. Here’s why businesses trust us for their e-commerce website design:
Essential
eCommerce Website package- Standard plus: E-commerce shop platform
- Integrate with a range of payment gateways
- Staff display manager to show your team
- 4 hours training & support
Standard
eCommerce Website package- Standard plus: E-commerce shop platform
- Integrate with a range of payment gateways
- Staff display manager to show your team
- Setup of up to 100 products
- Automatic abandoned cart emails
- 8 hours training & support
Growth
eCommerce- Standard plus: E-commerce shop platform
- Integrate with a range of payment gateways
- Staff display manager to show your team
- Automatic abandoned cart emails
- Multiple Checkout Gateways
- Integration with your accounting software
- 12 hours training & support
Optional upgrades
Top features in our webdesign packages
Wordpress Maintenance Services
All our sites are built on CMS platforms for easy editing and with logins for your staff, this means extra care is needed with keeping things up to date and running smoothly. We offer fully managed WordPress maintenance services to help keep your website in top condition.
Premium Website & Email Hosting
We can also support our clients with domain name registration and domain research to help you get the best website address. Then we can host your website and emails with the help of our UK based, fully carbon neutral hosting partner. Prices start at £20 /month.
Are you looking for just a brochure style website?
E-commerce Platform Features
What’s included in your design
Main Home Page and about Page
Give your customers a little more info about your business to build confidence and boost your chances of conversion. We could include information about how the business got started, the background of the owners or more detail on the charities and extra curricular activities the business is connected to.
Contact form
Make it easy for your customers to reach you if they have any questions about your products. The more quickly and efficiently customers can get in touch, the more pleasant and seamless their experience.
Easy Shop Management
Easy to use login & store management – We help you get in the driving seat of your shop with user friendly login systems for you and your staff.
Admin Access Roles
Multiple admin and user level access control – You can grant different permissions for different users so your staff only have access to the areas you want them to.
Order Emails to customers
Get instantly notified by email as soon as a customer places an order, stay connected to what’s happening wherever you are.
Secure SSL-Backed platform
Our experienced team tailors security features and manages SSL certification ensure that customers trust your site and that it protected from online threats.
Manage your store on your mobile
Get notified on your mobile when orders are placed or stock is low with automated mobile notifications.
Automatic customer order emails
Automatic customer order confirmation emails – Customers will feel more supported and less in the dark with handy confirmation emails to let them know their order is being processed.
Cross-sell & up-Sell
Automatic product recommendations for related products to drive customers towards higher profit goods and popular combinations of purchases.
TAX/VAT Management
Automatically generate and store clear financial records that save hours of time working out your tax and VAT costs.
Stock Control
Keep in control of your stock so customers can only place orders when stock is actually available, offering a better user experience and avoiding disappointment.
Automatic VAT Calculation
Keep the cost calculations clear by including VAT calculations into the checkout procedure, if required.
Our E-commerce Website Design Process
1. Discovery & Strategy
Understanding your business goals, target audience, and competitors is the first step. This helps us create a data-driven strategy tailored to your specific needs.
2. Wireframing & UI/UX Design
We create wireframes and design prototypes to ensure your e-commerce site is intuitive, visually appealing, and aligned with your branding.
3. Development & Platform Integration
We develop your site using leading platforms such as Shopify, WooCommerce, Magento, and custom-built solutions, ensuring it meets all your functionality requirements.
4. SEO & Performance Optimisation
We integrate essential SEO elements, optimise site speed, and ensure a mobile-first approach to boost visibility and user engagement.
5. Payment & Security Setup
We implement secure payment gateways such as PayPal, Stripe, and Klarna while ensuring compliance with industry security standards (SSL, GDPR, PCI-DSS).
6. Testing & Launch
Before launch, we conduct thorough testing, including performance, security, and user experience testing, to ensure a flawless shopping experience.
7. Ongoing Support & Maintenance
A great e-commerce store needs continuous improvements. We offer ongoing support, security updates, and performance monitoring to keep your business running smoothly.
Ecommerce CRO Services
Split testing, content & technical edits
Conversion rate optimisation (CRO) can involve a huge range of edits and amendments to a site to encourage customers to make a purchase.
Sometimes it’s down to basic checks that have been missed; poor spelling, grammar and punctuation can often deter potential customers. On other occasions, technical aspects such as page load times, bounce rates and issues with the user interface might be to blame.
We can also split test new product images and page designs to further improve your conversion rates, running two alternate pages simultaneously and gathering useful data on visitor responses.
Ecommerce website hosting
Supporting the growth of your shop
Once your eCommerce shop has launched we’ll be here to support you every step of the way, with scalable hosting and backup options as well as managed updates to ensure your site keeps performing and remains secure.
If you prefer to manage your website yourself you will of course be given full, unrestricted access and freedom to do with it as you choose. If you already have an eCommerce site that hasn’t been completed to your liking that’s no problem either, we’re always happy to step in to tidy things up and get your store working for you.
Ecommerce Web development
Reducing Abandoned Carts & Boosting Conversions
Shopping cart abandonment is a major challenge for online stores, but our expert strategies can help you reduce lost sales and increase conversions.
- Simplified Checkout Process – A lengthy or complicated checkout can discourage buyers. We streamline the process with guest checkout options, autofill features, and minimal steps.
- Clear Call-to-Action (CTA) – Well-placed and compelling CTAs guide customers through the purchase journey with ease.
- Trust Signals & Security – Displaying secure payment badges, SSL certificates, and trust reviews reassures customers and boosts confidence in purchasing.
- Cart Recovery Emails – Automated email reminders with incentives like discounts or free shipping encourage customers to complete their purchases.
- Exit-Intent Popups – Triggered popups offering discounts or assistance can convince hesitant shoppers to stay and complete their transactions.
- Multiple Payment Options – Offering various payment methods, including buy-now-pay-later options, ensures flexibility and reduces friction at checkout.
- Fast Load Times – A slow website can frustrate users. We optimise site speed to keep customers engaged and prevent drop-offs.
- Mobile-Friendly Design – Many shoppers abandon carts due to poor mobile experiences. Our fully responsive designs ensure a smooth mobile checkout.
By implementing these techniques, we help e-commerce businesses improve their checkout experience, recover lost sales, and enhance customer satisfaction.
Ecommerce Shipping
Once you’ve sold we can help you ship.
In general, many small business customers start off selling a few similar products of similar weights, to just UK destinations. These customers can just specify the UK shipping price for either every item or each order of multiple items and the setup is quite straightforward.
This is our standard shipping system. If you require a more complex shipping calculator built into the website, for example due to selling items of different weights, or shipping internationally, you’ll better off with our more advanced shipping calculation system.
Taking payments
Payment processing options
Selling your products online and getting your business ready for e-commerce can be a complex process. Depending on the scale and type of business you run and the amount you will be turning over through your website, you may need to upgrade from the standard Paypal system to a more advanced system that either offers you lower commission charges, or has onsite payment options.
Whilst we do provide recommendations and tips, our main task is to create the technical systems to sell online. Once you’ve chosen the best payment processing company and merchant account, negotiated the commissions and activation of these services for your business, then the appropriate scripts will be installed on your website ready to take the order requests and get you selling online.
Paypal remains one of the more popular choices, but take a look at the FAQs above to see the alternatives we offer.
FAQs
Answers to your frequently asked questions about our ecommerce webdesign services
Ecommerce Web Design
Yes! We build all our websites with SEO best practices in mind. This includes fast loading speeds, mobile optimisation, structured data, and keyword-friendly product pages to help your store rank higher in search engine results.
Will I be able to manage and update the website myself?
Yes, our eCommerce websites are built on user-friendly content management systems (CMS) that allow you to manage and update product listings, descriptions, and other site content easily. We provide training and support to ensure you are comfortable using the CMS, so you can make updates without needing technical support.
Why is having a well-designed eCommerce website important?
A well-designed eCommerce website is critical as it directly impacts user experience and conversion rates. If your website is visually appealing and easy to navigate, it encourages visitors to stay longer, explore more, and make purchases. Poor design, on the other hand, can lead to high bounce rates and lost sales opportunities. A professional eCommerce site also helps build trust and credibility with customers, which is essential for fostering long-term customer relationships.
We recommend a platform based on your business needs. Shopify is user-friendly and ideal for small to medium-sized businesses. WooCommerce integrates well with WordPress, offering flexibility. Magento is suited for larger enterprises requiring advanced functionality.
We support integration with all major payment providers, including PayPal, Stripe, Klarna, Apple Pay, Google Pay, and bank transfers.
Your website is your shop window and as such needs to capture your customer’s attention. While it is possible to build a highly functional eCommerce store using DIY platforms like Shopify, these solutions lack the deep customisation options and performance capabilities needed to futureproof the site. If you have any advanced features, our eCommerce websites can be built on a secure WordPress core and use the industry leading WooCommerce platform offering endless customisation options.
What is the process for designing my eCommerce website?
The process for designing your eCommerce website begins with an initial consultation to understand your business objectives and gather requirements. Following this, we conduct research and create wireframes or mockups for your site. Once we have your feedback and approval, our team develops the site, incorporating your branding, product listings, and desired features. We conduct thorough testing before launching to ensure everything works perfectly.
What is eCommerce web design?
eCommerce web design refers to the process of creating and optimising online stores to provide a seamless shopping experience for customers. This involves combining user-friendly navigation, attractive layouts, and effective product presentation in a way that encourages conversions. A well-designed eCommerce website not only reflects your brand’s identity but also helps drive traffic, engage customers, and ultimately increase sales.
What features should an eCommerce website include?
Key features of an effective eCommerce website include intuitive navigation, product search functionality, high-quality images, detailed product descriptions, secure payment options, and customer review sections. Additionally, the site should have a responsive design for mobile users, clear calls-to-action, an easy checkout process, and the ability to manage user accounts. Each of these features contributes to a seamless shopping experience and can significantly enhance conversion rates.
What eCommerce platforms do you use for web design?
We work with multiple eCommerce platforms, including Shopify, WooCommerce, and Magento, allowing us to choose the best fit based on your business requirements. Each platform has its strengths, and our team can help you select the right one that aligns with your goals while providing the flexibility and functionality needed to run your online store effectively.
The cost varies based on complexity, features, and level of customisation. We offer flexible packages tailored to different budgets. Contact us for a free quote.
How long does it take to build an eCommerce website?
The timeline for building an eCommerce website varies based on several factors, including the complexity of the design, the number of products, and specific functionalities required. Generally, launching a new site can take anywhere from a few weeks to a few months. We provide a project timeline during our initial consultation, ensuring you are informed and updated throughout the development process.
The timeline depends on the project’s complexity, but typically, an e-commerce website takes between 4 to 12 weeks from design to launch. Larger, feature-rich stores may take longer.
How do you handle product listings on the website?
We ensure that product listings are well-organised and easy to navigate, featuring high-quality images, clear descriptions, and pricing information. Each product page is optimised for SEO to improve visibility in search results. We can also implement filtering options, categories, and a search bar, allowing customers to find specific items quickly. Well-managed product listings enhance the shopping experience and boost conversion rates.
How do you ensure my eCommerce site is user-friendly?
We prioritise usability in our eCommerce web design process by conducting user research and testing throughout. This includes creating intuitive navigation structures, ensuring clear product categorisation, and designing a straightforward checkout process. We focus on layout and design elements that guide users effortlessly through their shopping journey, helping to reduce friction and enhance overall satisfaction.
How can I get started with your eCommerce web design service?
To get started, simply contact us to arrange an initial consultation. During our meeting, we’ll discuss your vision for your online store and any specific features you want. From there, we’ll outline a tailored web design plan that meets your needs and sets you on the path to a successful eCommerce presence.
Yes! We offer maintenance packages, performance monitoring, and regular updates to ensure your site remains secure, fast, and optimised for conversions
Absolutely! If your current website isn’t performing well, we can revamp it with a modern, user-friendly design that improves conversions while preserving your brand identity and data
Can you help with branding as part of the web design process?
Absolutely! Our eCommerce web design services include integrating your brand identity into the site. This encompasses the use of your brand’s colours, typography, logo, and visual elements in a way that conveys your brand’s personality. Strong branding consistency helps instill trust and recognition among customers, making them more likely to engage with your products.
Can you create a mobile-responsive eCommerce website?
Absolutely. In today’s market, a significant portion of online shopping occurs on mobile devices. We ensure that all of our eCommerce websites are fully responsive, adapting seamlessly to various screen sizes and devices. A mobile-friendly design improves user experience, which can lead to higher engagement and conversion rates, making it a critical component of modern eCommerce.
Yes! We can implement multi-currency and multi-language support, international shipping options, and region-specific tax configurations to help you sell globally.