Build a Website That Works for Your Business

Your website is often the first point of contact between your business and potential customers. It needs to do more than just look good—it must perform, engage, and convert. At Alloy Marketing, we create bespoke websites that reflect your brand, meet your business objectives, and drive results.

Why Choose a Bespoke Website?

A template-based website might seem like a quick fix, but it rarely delivers the best experience for your audience. Our bespoke website design service ensures that your website is:

• Tailored to Your Brand: Your website should reflect your unique identity, from visuals to messaging.
• Built for Performance: Custom development ensures fast load times, smooth navigation, and a great user experience.
• Designed to Convert: We focus on layouts and features that guide visitors toward taking action, whether that’s making a purchase, booking a service, or getting in touch.
• Optimised for Search Engines: A well-structured site ranks better on Google, increasing visibility and organic traffic.
• Scalable for Growth: As your business expands, your website can grow with you, supporting new features and functionality.

Our Process

We follow a structured approach to ensure your website is built to the highest standard:

1. Discovery & Strategy

We start by understanding your business, audience, and objectives. We ask key questions such as:

• What makes your business unique?
• Who is your target audience?
• What actions do you want visitors to take on your site?

This step helps us create a roadmap for your new website.

2. Design & User Experience

We craft visually appealing designs that also prioritise usability. Every element, from colour schemes to font choices, is aligned with your brand identity. We ensure that:

• The layout is intuitive and user-friendly.
• The design is mobile-responsive, ensuring a great experience on all devices.
• Navigation is seamless, making it easy for visitors to find what they need.

3. Development & Functionality

Our developers bring the designs to life using clean, efficient code. We integrate:

• Custom features tailored to your business needs.
• E-commerce functionality for online stores.
• Booking systems for service-based businesses.
• Secure payment gateways.
• Content management systems (CMS) for easy updates.

4. SEO & Performance Optimisation

A beautiful website is useless if no one finds it. We ensure your website is optimised for search engines from the start by:

• Structuring content with SEO best practices.
• Implementing fast-loading elements to improve user experience.
• Ensuring mobile-friendliness to cater to all users.
• Integrating analytics to track performance.

5. Testing & Launch

Before going live, we rigorously test your website to ensure everything works flawlessly. We check:

• Load speeds and responsiveness.
• Cross-browser and device compatibility.
• Functionality of all interactive elements.

Once approved, we launch your site and monitor its performance.

6. Ongoing Support & Growth

Your website should evolve with your business. We offer ongoing support to:

• Update content and features.
• Keep security and software up to date.
• Optimise performance based on user behaviour and analytics.

Real Results for Our Clients

We’ve helped numerous businesses elevate their online presence. One of our clients, Roffey Carpet Cleaning, saw significant growth after working with us:

“I have been using Alloy Marketing for five years now; they designed my website and have been optimising it continually ever since. They managed to move my site from the depths of Google to the number one spot within six months, where it has remained ever since.”

This is the power of a well-designed, bespoke website.

Is Your Website Helping or Hurting Your Business?

Ask yourself:

• Does my website reflect my brand effectively?
• Is it generating leads or sales?
• Are visitors staying and engaging, or leaving quickly?
• Is it easy to update and expand?

If you’re not happy with the answers, it might be time for a new approach.

Why Work With Alloy Marketing?

• Experience: Over a decade of building high-performing websites for businesses in Manchester and beyond.
• Comprehensive Services: We offer everything from design to SEO, PPC, and social media marketing, ensuring your website works as part of a wider strategy.
• Client-Centric Approach: We take the time to understand your goals and tailor our solutions to meet them.
• Transparent Pricing: No hidden fees—just clear, honest pricing for quality work.

Take the Next Step

Ready to invest in a website that truly works for your business? Contact us today to discuss your bespoke website design project. At Alloy Marketing, we’re here to help you succeed online. Let’s build something great together.