How do pagerank updates work?

A video from Matt Cutts, formerly of Google's search quality team. He explains how frequently page rank updates occur and how often you will see updated values in the pagerank toolbar.
Category: SEO

A video from Matt Cutts, formerly of Google’s search quality team. He explains how frequently page rank updates occur and how often you will see updated values in the pagerank toolbar.

An older video from Matt about pagerank sculpting by using nofollow tags on internal links. He also explains the other form of pagerank sculpting by simply linking to internal pages from the home page (which usually has the most page rank of all pages on the website).


Question: I use the Google Toolbar to monitor PageRank. I read on the Internet that it gives old and quite unreliable data. Can I have reliable realtime PageRank information about the sites I administer? And how can I identify causes of a PageRank drop? Silviot, Torino, Italy

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Alex Hedges

Alex Hedges

As the CEO of Alloy Marketing, I've had the privilege of guiding our agency to success for over a decade. With a passion for marketing innovation and a keen understanding of a variety of sectors including; telecoms, B2B, service based businesses and manufacturing, I've led our Manchester-based team to become a trusted partner for businesses looking for transformative strategies.
Published:
July 7, 2011