Latest news about our branding, website builds and SEO results.
As you may have noticed, a lot has been going on here at Alloy Marketing Ltd in 2016! We’ve grown, we’ve learned loads and we are more excited about marketing than ever before. We're bursting with ideas and innovations we cant wait to put to use next year but first we...
We popped down to Brighton for the UK's largest SEO conference. The good news is, there weren't any big surprises. Turns out we know what we’re doing already, how ‘bout that? But it was very reassuring to hear others put our thoughts into words and offer some...
Small businesses serving local customers have a lot to gain from regularly posting about their business. Blogging not only reassures and informs potential customers that the company is active, but also additionally boosts the search engine ranking potential of your...
An unbroken week of sunshine and clear blue skies - the summer is off to a great start and here at Alloy it's heating up. Regretfully we haven't had much time for sunbathing but another busy exciting month, with clients old and new starting up new websites and...
Many clients seem to have heard horror stories recently about companies with (supposedly) legitimate online marketing strategies being penalised by the Google algorithm and taking damage to their businesses. The following video should...
This is a fantastic infographic from Mashable, and really does answer many questions about general industry spending behaviours. Source: Mashable
Highly recommend project management tool called teambox which is an online service in the cloud (you can access it anywhere including mobile) for managing all kinds of marketing projects / content writing / to-do lists and time management. Teambox helps us to avoid...
Looking for the best invoicing and accounting software for your business? We’ve tried the lot, so have a read of our free advice.
Learn more about Google's historic changes, including a left-hand panel with powerful tools that will make it easier to find what you are looking for. http://youtu.be/C-rnxNFRAQA
Always striving to deliver the highest quality service to every client, we have established a new printing supplier that expands the available options for business card, flyer, leaflet and brochure printing. The new supplier opens up a range of premium services at...
Newly added to offer walkthroughs, guides and advice to existing customers. The page will cover advice and resources as well as most questions regarding the administration and use of your new website from Alloy Marketing - making the whole process even easier. Clients...
“Google Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful and flexible features now let you see and analyze your traffic data in an entirely new way. With Google...
As Google continues to test and roll out new layouts for their search results pages, here are a few examples and observations that may help your local SEO strategy. Search results - before the change To the right you can see the Google search results for the keyword...
Logos are used to easily identify a business, with a memorable logo acting as a carrier of reputation and perceived professionalism. A business logo is often one of the first impressions we get of a brand; customers can be immediately put off when faced with an...
Cost effective home and small business advertising services, designed to help build interest and drive sales. Advertise across print, email and the internet with fully managed solutions that can be scaled to suit any budget. Print and mail advertising Custom logo...
To advertise on Google search results and their content network of thousands of commercial and private websites advertisers sign up for an AdWords account. They then create text or image adverts, choosing from lists of keywords or phrases that will trigger their ads...
