What are the best practices for on-page SEO?

Best practices for on-page SEO include:
• Avoiding keyword spamming. Needlessly filling the page up with keywords is bad for visitors, and Google won’t respond well to it either.
• Optimising meta content – Use well-researched, relevant keywords in well-written meta content.
• Using correct headers – Arranging content with clear headings in the correct order benefits both Google and your visitors.
• Optimising content – No list of on-page SEO best practices would be complete without mentioning the importance of keyword optimising the content itself!
• Load speed – Ensure fast load times for better user experience and search performance. Poor load teams mean that visitors drop off very quickly.
• Mobile-optimisation – Most of your traffic will likely be from mobiles, so these visitors need to have the best experience possible.
• Image metadata – Using keywords in image metadata is useful for both search visibility and accessibility.