What’s the difference between local and national SEO?

There are a lot of different components involved in SEO. Local SEO generally involves a greater focus on accurate local listings in search engines, analysing the strengths and weakness of local competition and optimising your web presence for best performance against them. National strategies can involve a greater amount of content and specifically targeting different areas of your chosen market. These are broad descriptions and can change depending on the project. If you’re unsure which type of SEO you need, ask yourself if your customers primarily come from your local area or further afield.

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Is My Local SEO Working?

Is My Local SEO Working?

A key question we get asked is how long does SEO take? What if nothing has happened after a few weeks or even month? If you’re looking to start investing in SEO then it’s a very useful question to know the answer to.
How to start an SEO campaign

How to start an SEO campaign

Get essential tips for making the best possible start with SEO campaign from the Alloy Marketing based in Manchester.